Here are some of the common tasks involved in managing a brand’s social media presence. Scheduling posts responding to customer service inquiries finding relevant content to share optimizing profiles and posts for organic reach reporting reach, traffic, and other important metrics to important parties social media managers can specialize in their services and do not necessarily need to provide everything on this list but they should be competent enough to give clients a robust service worth the investment. Clients want to keep things as efficient as possible and do not want to hire a handful of social media managers just to handle basic tasks. The cost of social media management tools and services varies, which is why it's so important to request a tailored quote before you decide on one. Please note, before committing to social media management, a custom social media strategy must be invested in first. We can’t manage your account without one. Choosing the right social media channels for your brands will depend on your target audience and long-term business goals. Before you’ll be able to develop a social media management strategy, you need to consider which platforms are the best to invest time and money into. Determine
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